def: (ash-er) “do what is right and you will be blessed”

Who We Serve

Financial Professionals & Fiduciaries

Clients Have Questions. We Have Answers.

We provide answers to the questions your clients are asking – “What are my options if I no longer need or want to pay for my policy? What is my policy worth?” Our life insurance valuation options arm you with the information needed to deliver comprehensive planning solutions. If a life settlement is the best path for your client, we will guide you through the process so you can focus on what you do best.

Exchange existing life insurance for cash today.

Decisions made easy.

Find out if a life settlement is the right path for your clients.

Should You Keep or Sell Your Life Insurance Policy?

Did you know you can sell a life insurance policy for cash? A life settlement offers a significantly higher value than simply letting an unneeded, unwanted or unaffordable policy lapse. Whether you are a policy owner or a loved one looking for options, the first step is to determine its value. Our sole responsibility is to you – the policy owner. We ensure you get the unbiased information you need to determine the right path and deliver the best possible outcome.

Your life insurance policy is an asset and should be valued.

Decisions made easy.

Find out if a life settlement is the right path for you.

National Partners

Relationships Matter.

You’ve likely spent decades building relationships on a foundation of trust. Ashar deliberately partners with organizations that share similar values of serving clients’ best interests and a dedication to compliance and transparency. This includes honoring the relationships companies have built with their clients and ensuring our actions help protect those relationships.

As a life settlement fiduciary, we represent the policy owner and sit on the same side of the table as financial professionals and the clients you serve.

Education Made Easy.

Learn more through our library of blogs, articles, and videos.

Who We Serve

Planning Professionals Policy Owners National Partners

What We Do

About Us

How We're Different Our Values We Are Ashar

Success Stories

Knowledge Center

NEWS RESOURCES General FAQs

Contact Keep or Sell?

def: (ash-er) “do what is right and you will be blessed”

Who We Serve

Financial Professionals & Fiduciaries

Clients Have Questions. We Have Answers.

We provide answers to the questions your clients are asking – “What are my options if I no longer need or want to pay for my policy? What is my policy worth?” Our policy valuation options arm you with the information needed to deliver comprehensive planning solutions. If a life settlement is the best path for your client, we will guide you through the process so you can focus on what you do best.

Exchange existing life insurance for cash today.

Decisions made easy.

Find out if a life settlement is the right path for your clients.

Should You Keep or Sell Your Life Insurance Policy?

Did you know you can sell a life insurance policy for cash? A life settlement offers a significantly higher value than simply letting an unneeded, unwanted or unaffordable policy lapse. Whether you are a policy owner or a loved one looking for options, the first step is to determine its value. Our sole responsibility is to you – the policy owner. We ensure you get the unbiased information you need to determine the right path and deliver the best possible outcome.

Your life insurance policy is an asset and should be valued.

Decisions made easy.

Find out if a life settlement is the right path for you.

National Partners

Relationships Matter.

You’ve likely spent decades building relationships on a foundation of trust. Ashar deliberately partners with organizations that share similar values of serving clients’ best interests and a dedication to compliance and transparency. This includes honoring the relationships companies have built with their clients and ensuring our actions help protect those relationships.

As a life settlement fiduciary, we represent the policy owner and sit on the same side of the table as financial professionals and the clients you serve.

Education Made Easy.

Learn more through our library of blogs, articles, and videos.

Who We Serve

Planning Professionals Policy Owners National Partners

What We Do

About Us

How We're Different Our Values We Are Ashar

Success Stories

Knowledge Center

NEWS RESOURCES General FAQs

Contact Keep or Sell?

CHANGE ONE LIFE

How would more liquidity impact the lives of your clients?

When your clients lapse or surrender a life insurance asset, they could be leaving a significant amount of money on the table.

A life settlement can be a valuable alternative to exiting an unwanted life insurance policy. The liquidity generated is always more than the cash surrender value and can support all types of planning needs.

You don't need to be a life insurance expert to be a hero for your clients.

Exclusive Resources for NAEPC Attendees

Access materials to help you implement life insurance valuation and life settlement solutions in planning with your clients.

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Jon B. Mendelsohn
Chief Executive Officer

Jason T. Mendelsohn
Co-Founder and President

Jamie L. Mendelsohn
Executive Vice President

William J. Clark
Senior Director

Stephanie Baldner
Strategic Partnerships

Jessica Ventura
Strategic Partnerships

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