Take Control of the Policy Value Narrative and Answer Clients' Questions

Would you let a buyer define the value of your clients' assets?

If you were selling your home, would you let potential buyers tell you what your property is worth? Or would you rely on an independent expert to provide the value based on expertise and market data?

Life settlement companies are spending millions on national advertising, and reaching your clients before you even enter the conversation. These firms represent the buyers' interests, not the policy owner's. When clients ask about selling their life insurance, will you be ready with answers that protect their financial future?

Protect Your Clients. Protect Your Reputation.

Since 2003, Ashar Group has been the trusted partner of financial professionals seeking to:

  • Accurately determine the fair market value of their clients' life insurance policies to help make informed decisions and avoid leaving money on the table
  • Guide client conversations with confidence and clarity
  • Create multi-generational planning opportunities
  • Strengthen relationships with centers of influence

We're not here to sell life insurance or manage assets. We're here to protect your clients' interests and help you elevate your role as their trusted advisor.

Turn Life Insurance Policies into Possibilities

Request a brief call to receive:

  • Personalized insights tailored to your client base
  • Positioning statements top advisors use to drive client action
  • A clear understanding of how to protect policy owners from discounted life settlement offers

Ashar Group is a nationally licensed life settlement firm that protects the best interests of policy owners by creating a competitive policy auction to deliver the best value to the seller. Ashar Group does not sell life insurance, manage assets, or purchase policies. We are an independent resource for fiduciary advisors and their clients specializing in life insurance valuation for planning purposes.

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